‘The appetite to meet is impressive’: global industry to unite at IMEX Frankfurt

Carina Bauer, CEO of the IMEX Group

Global exhibitors expanding show presence

An expansive roster of suppliers representing destinations, venues, hotels and technology are ready to do business at the show – most regions are larger than last year with marked increases from North America, the Caribbean, Asia and Africa.

  • The number of US destinations has doubled – over 20 compared to 10 last year. Together with first time exhibitors – Savannah, Bloomington, West Hollywood and Beverley Hills, they can all be found in the new Brand USA pavilion.
  • Strong representation from Asia includes Beijing returning, while Ho Chi Minh City – the largest city in Vietnam – is new to the show. Indonesia and Japan are both increasing their presence with Tokyo taking its own booth.
  • African destinations also continue to grow with Senegal and Zambia among the newcomers. Tanzania is returning with one of its largest ever booths, while Rwanda will celebrate 10 years since its convention bureau was launched and first introduced to the industry at IMEX Frankfurt 2014.
  • Many European countries and cities are furthering their investment too with Italy, Croatia, the Czech Republic and Istanbul among those increasing their booth space.
  • The major hotel groups will all be showcasing their portfolios including Accor, Hilton, Hyatt, Four Seasons, Marriott, Radisson and Wyndham.
  • The area of the show floor devoted to technology will showcase solutions covering payments, virtual events and content management among others – TranslateABLE, Swoogo and OUispeak are among the new additions.

News and research launches: The show’s global reach makes it the perfect platform for major meetings and events industry news announcements. Expect new research and updates from exhibitors including Canada, Cvent, EIC, Gothenberg, ICCA, Los Cabos, Net Zero Carbon Events, PCMA and Thailand.

Newcomers’ welcome package

First-timers to IMEX can make the most of a ‘welcome package’ of activities before and during the show – an introductory meet-up on the show’s opening day will help newbies to make new friends and get their bearings. Expect support, advice and ideas covering everything from how to plan meetings at the show, how to dig into education or decide what to wear, where to eat and who to meet!

Click Here for Full Article

This entry was posted in Blog on by .

About Muzette Randall

ConventionPlanit.com is a complimentary search directory and RFP portal for meeting planners. This blog will feature meetings industry tips and news geared toward meeting planners and an inside look at the trade-shows ConventionPlanit.com participates in.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.