Tag Archives: meetings industry

Spotlight: The Meetings Industry Fund

More than ever, The Meetings Industry Fund (MIF) needs your support and donations to provide financial assistance for the countless meetings industry employees that are incurring a financial crisis.

Your donation goes directly to help. These generous gifts provide emergency assistance to many meeting industry workers in need.   With your support, together we can change lives. 

Learn more about the Meetings Industry Fund.

How the Events Industry is Changing

PCMA Convene recently surveyed event professionals to gain insight about the impact of COVID-19 on the business events industry. Here are our key takeaways:

  • Meeting professionals are resilient: the survey reports many are taking the opportunity to reset and rethink a future with digital events and face-to-face working together while they redraw their value propositions.
  • Contracts and insurance will look different: planners will be more specific in the wording used for cancellations and what unforeseen circumstances the force majeure clause covers. Some will consider not just where the event takes place, but where the attendees are coming from.
  • Rebooking windows remain generally unclear: over 25% have not determined when they will reschedule their meetings, and another 25% have booked for September or later.
  • Virtual meetings are happening: 70% of respondents are moving all or some of their meeting to a virtual platform. They will use livestream speakers, webinars, abbreviated programs, have an emcee, include Q&A and chat and interactive features, and virtual exhibits.
  • Virtual meetings will offer new perks: respondents noted they will add new features to their virtual meetings including small group peer coaching, sending gift baskets to registrants with a dessert to be consumed en masse to end an event, creating a closed Facebook group, virtual networking lounges, happy hours and round tables, speaker podcasts, instant translation services, virtual awards ceremonies, and quizzes with instant results for certifications.
  • Pricing will change: 46% of respondents said the registration cost will be lower with the virtual meeting.
  • Re-education is key: planners are re-skilling themselves in virtual meetings and digital technologies and are studying crisis management, honing contract and marketing skills.

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ASAE Calls for More Association-Specific Relief for COVID-19 Impacted Organizations

ASAE applauded Congress for swiftly constructing a $2.2 trillion emergency coronavirus relief package last week, while calling on policymakers to include more association-specific relief in a fourth relief package currently taking shape.

A review of the Coronavirus Aid, Relief, and Economic Security (CARES) Act, signed into law on March 27, shows that Congress allocated extraordinary relief for individuals, small businesses, corporations, hospitals, state and local governments and 501(c)(3) nonprofit groups, but few provisions that directly assist trade and professional associations experiencing severe revenue losses as a result of the COVID-19 pandemic. Many associations have had to cancel large meetings, trade shows and other in-person events due to the pandemic, and others are experiencing the same operational shortfalls that have befallen large and small businesses in recent weeks.

Two provisions in the CARES Act apply for 501(c)(6) associations: an employee retention payroll tax credit available to businesses that have seen at least 50 percent reduction in revenue in the first quarter of 2020 compared to the first quarter of 2019, among other qualifying conditions; and emergency Economic Injury Disaster Loan (EIDL) grants that can be used for payroll costs, rent or mortgage payments, or repaying obligations that cannot be met because of revenue losses.

“Fortunately, there are a couple of avenues Congress has provided for associations to obtain assistance in these difficult times, but we need more,” said ASAE President and CEO Susan Robertson, CAE. “Many associations are already experiencing extreme financial losses directly tied to the coronavirus pandemic, and more difficult decisions for these groups are on the horizon. ASAE calls on Congress to include association-specific relief in the next legislative relief package that is negotiated.”

A fourth relief measure will reportedly take shape over the next several weeks. In a sign-on letter sent to Capitol Hill today, ASAE and nearly 3,000 organizations across the country called for additional aid for associations experiencing financial losses from cancelled meetings and events, and specifically, allowing 501(c)(6) groups to be eligible for small business interruption loans to prevent layoffs and continue paying employees. ASAE has also suggested Congress create a pandemic risk insurance program to create a federal backstop for prospective insurance claims related to a pandemic or epidemic.