“Meetings here don’t feel like meetings; they feel like exclusive events your attendees will be excited about.”
Meetings may start with logistics and room blocks, but attendee excitement can shape the entire success of an event. We recently connected with Kathy Cattoor, Vice President of Resort Sales for Universal Orlando Resort, to talk about the evolution of the meetings experience — from new hotel additions and flexible event space to the growing demand for destinations that blend business with memorable experiences.
What distinguishes Universal Orlando Resort hotels as premier venues for meetings?
What sets Universal Orlando Resort hotels apart is the seamless blend of high-energy entertainment and highly functional meeting infrastructure. Planners get more than just meeting space — they get immersive experiences that boost attendance and engagement.
Universal Orlando Resort is not just a meetings destination; it’s an experience-driven environment where events become unforgettable. The key takeaway: meetings here don’t feel like meetings; they feel like exclusive events your attendees will be excited about.
Any recent developments to share?
Universal continues expanding both its hotel portfolio and group offerings. We recently opened Universal Helios Grand Hotel, a Loews Hotel, featuring 500 guest rooms and 4,600 square feet of meeting space with breathtaking views of Universal Epic Universe.
Updates that make it easier than ever to scale events while keeping them unique and engaging include:
- New hotel additions expanding room inventory across value to premier tiers
- Enhanced private event offerings within the parks
- Upgraded meeting spaces with more flexible configurations and tech integration
There’s a continued focus on integrating meetings with immersive storytelling, plus expanded group access to new attractions and experiences tied to future park developments.
Why is event planning easier at Universal Orlando Resort?
In short, fewer moving parts and more built-in “wow” factor. Planners consistently highlight:
- The all-in-one destination convenience of hotels, venues, dining and entertainment
- A highly experienced on-site meetings and events team
- Built-in attendee appeal that drives registration
- Efficient logistics thanks to centralized transportation and proximity
What types of meetings are the best fit for your hotel properties?
Universal Orlando Resort is especially well-suited for:
- Incentive trips and reward programs
- Corporate meetings and sales kickoffs
- Association conferences
- Product launches and brand activations
Events that benefit most are those looking to combine business objectives with high-impact attendee experiences.
