Alex Wong, Sales Manager, David Kasser, AWE, Senior Vice President –
Visit Anchorage with Katherine & David Markham, ConventionPlanit.com
Fresh off a New York City Roadshow, Visit Anchoragehosted a week of client events in Washington DC and the surrounding area. Although the reception originally planned for the rooftop at the Conrad Washington, DC would have been spectacular, the move indoors due to the Code Red air quality alert, was nonetheless stunning and enjoyable.
Anchorage’s David Kasser, AWE, senior vice president and Alex Wong, sales manager presented new developments for their convention center and hotels in the pipeline that have yet to be announced. Keeping with the cutting-edge theme, all guests received a swag bag including a Planeket® that will be featured on Shark Tank this Fall.
Pictured with Katherine Markham are Jackie Springer, US Environment Protection Agency, Leslie Baldwin and Ken Eng, Ski Club of Washington, DC.
The Conrad Washington DC
Teresa Myers, U.S. Grains Council was the winner of the esteemed National’s Bobble Head
“The 2023 edition clearly reflected an industry pride and renewed
confidence among exhibitors and, of course, a strong desire to do
business with thousands of buyers,” said IMEX Chairman, Ray Bloom at the
IMEX Frankfurt closing press conference at Messe Frankfurt today
(Thursday 25 May).
Over 3,500 buyers made 55,000 appointments with
IMEX exhibitors, of which 47,000 were individual appointments; the
remainder were group and stand presentations.
New this year and free for all exhibitors and buyers was the ability
to scan each other’s badges through the IMEX app, delivering instant
access to a leads report and resulting in more business opportunities.
business confidence on the show floor, Pablo Sismanian, Argentina
National Institute of Tourism Promotion, said: “So far, we’ve had 15
events finalised at the show, worth more than $10m – and this is just
the tip of the iceberg. We’ve received many enquiries for incentives,
and some congresses.”
Claire Smith, VP Sales &
Marketing at Vancouver Convention Centre, commented: “The meetings
we’ve had have really moved discussions along, including conversations
about bringing medical and scientific associations in with between 1,200
and 4,000 attendees. We involve our event partners so buyers can meet
the wider team – this helps build trust, which is crucial.”
German language Impact Academy, organised by IMEX Brand Ambassador in
the German speaking markets, Tanja Knecht, welcomed 60 hosted buyers who
share a special interest in using events and event design to achieve
both environmental and community engagement goals. Its successful launch
augurs well for a repeat in 2024.
Intentional design, brand refresh
the importance of intentional design in both Hall 8 by the exhibitors
and Hall 9 by the IMEX team and its industry partners, IMEX Group CEO
Carina Bauer, remarked on the show’s visual impact and memorability
factor being stronger than ever. “This year’s show demonstrated how much
more we all know about designing experiences with sustainability and
purpose in mind, ensuring accessibility, inclusivity, higher standards
of psychological safety and wellbeing….in fact all our human needs,”
Bauer noted that, although IMEX pioneered elements such
as the Be Well Lounge many years ago, this year many more people had
used it and appreciated its calming atmosphere. A choice of
high-quality, locally sourced, low carbon food, plenty of comfortable
and innovative places to rest and work together with low-level lighting
in Hall 9 made the whole event experience more enjoyable and ultimately
extended its value as a business and learning platform for
Also adding to engagement and positivity at
the show was the IMEX brand refresh. Giant letters in the Galleria
became the Instagram hit of the week, while attendees responded
positively to the IMEX logo’s ‘handshake’ motif and contemporary
Looking ahead, a strong relationship with the
Google Experience Institute (XI) is set to expand at IMEX America this
October. The launch of Google Co-Labs – mini design-thinking sprints –
had been well received by large numbers of attendees, who also relished
fresh, interactive learning concepts delivered by DRPG, Maritz and
Encore. The show also marked the launch of the Valuegraphics Belonging
Index, which was gifted to planners who attended a session run by
company founder, David Allison, and Google’s Megan Henshall.
ahead, Bauer declared that IMEX is on target to publish its Net Zero
Strategy later in the summer and has already established a dedicated
project team who are working closely with MeetGreen and isla.
always known that strong personal relationships and connections are the
bedrock of business, especially in a global market based on hospitality
and freedom to travel. Since the pandemic, we appreciate other aspects
of our humanity too – shared values, a shared purpose, and the power of
collective action. This is why the IMEX mission is to bring the global
events community together to do business, learn and drive positive
change. This week’s show has exemplified positive change. It bodes well
for the future,” concluded Bauer.
Next year’s IMEX Frankfurt will take place 14 – 16 May 2024.