First LEED-Certified Hotel Brand
Friday, July 11th, 2008The nation’s first LEED-certified hotel brand, element by Starwood, has just opened its first hotel!
element Lexington, in Lexington, MA, celebrated its grand opening on July 1. The property is a mix of smart design and eco-chicness. It will be the concept lab for the brand.
How do you think the element brand will impact non-eco friendly hotels? Will the environment impact your property selection for your next meeting? Or is element appealing to a niche market?






